Spooky Sweets Branding

For this project, I created a logo for a fictional Halloween themed candy company called “Spooky Sweets”. There are three different versions of the logo to explore different options and two of them were picked to be used throughout the rest of the project. The next part was to create packaging for some of the products that the company has to offer. Finally, a style guide for the company logo is provided to ensure that it is used correctly to maintain its originality.